Consciously Created

After months of research, sampling and garment testing, we are excited to release our first Consciously Created range of cycling and run apparel made from premium, high performance, Italian recycled fabrics. This release utilises fabrics containing a minimum 80% recycled yarn content, up to the optimum 100% and is the most comprehensive eco range available on the market.

Our ultimate goal is to convert our entire product range to 100% recycled materials – including zippers, grips and other trims, once our fabric mills produce them and we are satisfied, through testing, that they meet our strict performance criteria.

Together we can reduce and eventually eliminate fossil fuel dependence for the production of our cycling and athletic wear. We hope you are as excited as we are, and welcome you to read our Sustainability Mission to appreciate that this is more than just our mission, it’s our passion and our promise to continually strive to be Better Than Yesterday.